Conversion Leadership
Audit Clears up Strategy Mess after Marketer’s Desertion
Posted 28 January 2017 by Conversion Leadership IN Articles, Digital Marketing / 0 responsesWhen the head of business excellence platform, Dr. Mark Rehn, had a marketing strategist let him down, he was in a pickle. He was on the cusp of something successful but his business training venture needed exposure. Following intensive online research, he turned to Semantia & Conversion Leadership for our experience in digital marketing and Infusionsoft and hasn’t looked back.
How Can I Get Started with Infusionsoft Campaigns Easily and Effectively?
Posted 15 September 2016 by Conversion Leadership IN FAQ / 0 responsesInfusionsoft Campaigns make your life easier. Its automated functions are a stand-in for a large number of staff that you don’t otherwise have in your office. However, a lot of people find the concept of creating a process for a big bunch of staff much easier to handle than mastering […]
What is the Linked Contacts Feature in Infusionsoft and Why Would I Use It?
Posted 8 September 2016 by Conversion Leadership IN FAQ / 0 responsesThe Linked Contacts feature in Infusionsoft is one of those little features that is easy to overlook. It’s also one that can be the keystone to a sneakily successful campaign. Where is the Linked Contacts field, and how does it work? Contacts can be linked using the Linked Contacts tab […]
Why Would I Plan a Long Email Marketing Campaign?
Posted 1 September 2016 by Conversion Leadership IN FAQ / 0 responsesWhy should I plan a long email marketing campaign? It’s a great question! You’ll notice that a lot of what we talk about here at Conversion Leadership looks quite a bit ahead… You might ask, why should I be looking at a far off date when what I want are […]
What Business Functions does Infusionsoft Support?
Posted 25 August 2016 by Conversion Leadership IN FAQ / 0 responsesOne of the things you’ll hear most often about Infusionsoft is “It incorporates all sorts of software solutions and is flexible enough to work for any business”. But what, exactly, are the “all sorts” that everyone talks about? What business functions does Infusionsoft actually support? Sadly Infusionsoft themselves don’t exactly […]
How Do the Infusionsoft Automated Functions Benefit Me?
Posted 18 August 2016 by Conversion Leadership IN FAQ / 0 responsesInfusionsoft Automated Functions benefit each company differently… that’s because Infusionsoft is customised and configured to support the way your business works. The most commonly reported benefits from Infusionsoft automated functions are – Increased productivity with administration tasks for highly repeated processes Higher conversion rates from lead to sale from automated […]
How Can I Customise Infusionsoft?
Posted 11 August 2016 by Conversion Leadership IN FAQ / 0 responsesUnlike many other types of software, Infusionsoft is very customisable. In fact, it comes with so many customisation options that new users often find it a little daunting. [Ed note: The reason the unflattering nickname “confusionsoft” began circulating the Internet. ] Customising Infusionsoft Contact Records with Custom Fields First, custom […]
What are the Benefits of Infusionsoft?
Posted 4 August 2016 by Conversion Leadership IN FAQ / 0 responsesThe benefits of Infusionsoft are very easy to break down. Keep a closer eye on customers. Infusionsoft allows you to capture customer actions on your website and through your emails. This means you can do things like track whether customers are really interested in that app they downloaded; and whether […]
Landing Pages: Key for PPC Success
Posted 13 April 2016 by Conversion Leadership IN Acquisition, Articles, Digital Marketing / 0 responsesLook in Your Own Back Yard for PPC: Landing Pages are the Key for PPC’s Secret Success Stat Here’s the thing: front yards are illogical! There, we said it. Thousands of proud homeowners are now out for blood. But think about it. How many people actually use them? They take […]
Winning the Search Engine Popularity Stakes
Posted 18 March 2016 by Conversion Leadership IN Acquisition, Articles, Optimisation, SEO / 0 responsesSearch engine rankings and search engine popularity has grown up. Creating information that visitors and prospects can actually use leads to increased engagement and website with increased engagement tend to rank higher.