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Conversion Leadership

Where Drip Campaigns Can Stop Sales Funnel Leakage

When building a sales funnel it can be easy to forget that ‘People love to buy, they just don’t like to be sold to.’ There’s a kind of paradox here which can get you into all sorts of bother if you aren’t paying attention to what is going on with […]

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How to Improve Lead Management in Your Lead Lifecycle

8 ways to improve lead management

Lead management is one of the most important forces that drive a company’s profitability. Sales leads have to be found, nurtured and capitalised upon and this happens when the information is carefully managed and precisely organised. Leads can disappear and with them, your profits.

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Semantia Named Finalist for 2013 Business Excellence Awards

Semantia, through it’s digital marketing arm, Conversion Leadership, today announced that it has been named a Finalist in the Most Innovative Company category of the 2013 Business Excellence Awards.

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The 5 Must-Haves for Your Online Strategy

Must have elements for online strategy

Listen in as the #1 Small Business Coach talks about Online Marketing and the 5 elements you absolutely must have in your Online Strategy.

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Social Media Users Becoming More Privacy-Conscious

Users of social media sites have been found to be “unfriending” other users and increasingly “pruning” their personal profiles according to a new report from the Pew Research Center.

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Small Business Internet Marketing Infographic

As a small business owner, you may be wondering how you can leverage the power of social media and online marketing to get ahead. According to a recent SEO.com post, only about 27 percent of small businesses have a current SEO plan, and when you combine that surprisingly low figure […]

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How To Really Make Social Media Work

The online business world is expecting a year of massive growth in social media, and if you haven’t embraced it in your own business, or if you got a taster and gave up, now is the time to roll up your sleeves, apply some elbow grease and get moving.

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Google Penguin and Panda Updates

Google penguin and panda updates

How can Google’s constant and ongoing changes affect the performance of a website and what do you need to do to stay ahead of the curve.

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How To Test Your Offers In The Market

Testing your offers is one of the most often overlooked details of starting a new business, or when launching a new product.

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Expanding your Reach With LinkedIn Groups

Image Courtesy of @nanpalmero

If you’ve been on LinkedIn for a while you may have seen the special interest ‘Groups’ and possibly even joined a few that cater to your profession or industry. However Groups have a far more practical purpose, than tuning you into your peer group, when you begin to think about […]

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